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Thomas Cook sales helped by ad campaign

ThomasCook

Travel firm Thomas Cook has credited its latest TV advertising campaign for helping to boost holiday bookings for this summer by 15%.

The adverts feature former footballer Jamie Redknapp and his wife Louise.

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Diet Coke chases the lighter side of life

Food
Diet Coke is partnering with online fashion retailer ASOS.com and Bauer Media in a bid to appeal to girls who ‘Love it Light’.

In a new advertising campaign, which will feature TV, on-pack promotion, social media, digital and outdoor activity, Diet Coke celebrates the lighter side of life with a series of show-stopping fashion-led creatives with the aim of tapping into women’s passion for hot trends, fashion content and fun.

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