Account Director - Media - Intelligent People
This job expired on 29-11-2011
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£60k - £70k
60000 - 65000 per annum
Marketing and Sales Jobs
Account Director - Media
Account Director - Media / Senior Acquisition Marketing Manager / Senior Marketing Campaign Manager
Account Director - Media / Senior Acquisition Marketing Manager / Senior Marketing Campaign Manager required for one of the largest, global Entertainment organisations with a huge presence across Digital, Retail, Social Media and Events.
The Account Director - Media / Senior Acquisition Marketing Manager / Senior Marketing Campaign Manager role involves working across and developing relationships with a large number of internal teams to develop the company's customer Acquisition strategy across multiple channels.
The Account Director - Media / Senior Acquisition Marketing Manager / Senior Marketing Campaign Manager will:
* Communicate, present, and sell their ideas to internal stakeholders within the business.
* Work closely with the CRM Director in developing an acquisition strategy to grow the database.
* Create and implement Marketing plans across Social Media, eCommerce, Retail, Print and Direct Marketing.
* Work across the whole business to develop a truly unique customer acquisition and eventually loyalty proposition.
* Collect data about customers Offline (in store, direct marketing etc) and harness it to be used Online and visa versa.
The Account Director - Media / Senior Acquisition Marketing Manager / Senior Marketing Campaign Manager must:
* Have demonstrable hands-on experience in Acquisition Marketing.
* Have a good working knowledge of Marketing across Web, Direct, Social Media, TV and Print.
* Have excellent presentation / internal sales skills.
* Be well versed in matrix / project management.
* Be a hands-on person who thrives in a fast paced environment, is very delivery driven and goes the extra mile to get things done.
Our client is one of the most successful, exciting and well known entertainment brands in the world. The company operates across Digital and Retail platforms and has divisions within TV, Film, Holidays, Events, eCommerce, Music and more, all across the globe. The role is ideal for an ambitious candidate who is looking for a sense of ownership in one of the leading brands in the world.
Intelligent People are a specialist Account Director recruitment agency.
Keywords: Account Director, Acquisition, Marketing Campaign Manager, Online Marketing, CRM, Direct Marketing, Social Media, Customer Acquisition, Multi-channel