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about 1 month ago
BMS Performance
Salary: £28000.00 - £35000.00 per annum + exciting benefit
Location: London
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: IT, Marketing, B2B, Professional/Business Services
Category: Marketing Executive
  • B2B technology business based in Central London
  • Software platform enabling businesses to assess risk level and analyse potential threats
  • Content Marketing Executive role
  • Create, curate and commission content to use in lead generation campaigns
  • Work with multiple stakeholder groups (commercial team, design team, freelance copywriters)
  • Be part of a major rebrand and content marketing push

The role:

This Content Marketing Executive will be tasked with leading the creation of all forms of content for this B2B technology business. Working with the Head of Marketing and commercial teams the Content Marketing Executive will be responsible for writing, curating and commissioning content to be used for lead generation and client engagement. The role requires a commercially savvy B2B marketer who can define a content marketing calendar and most importantly implement that through a very creative and innovative approach. The successful candidate will have had experience of writing blog articles, websites (including being SEO savvy), whitepapers, infographics, social media and PR.

Responsibilities for the position of Content Marketing Executive:

  • Working with a small team based in Central London to generate impactful content
  • Defining the content marketing calendar and owning the brand message and tone of voice
  • Writing SEO friendly content across all formats to improve the companies organic reach
  • Creating multi-form content from scratch
  • Curating relevant content to position the business as a thought-leader in it's marketplace
  • Commissioning experts and freelance copywriters to write content that will enhance the overall content marketing calendar
  • Working with designers to improve the look and feel of the company's brand and content
  • Managing the relationships with journalists and the PR companies to bring a wider reach and brand awareness

To be considered for this role you must have:

  • Worked in a B2B content marketing
  • Excellent written and spoken English
  • A can-do attitude with demonstrable drive
  • Understand the IT/Technology market
  • SEO experience is a bonus
  • Written a variety of B2B content across multiple formats
  • Ideally have worked with PR agencies in the past

The company:

This software company provide a product that enables businesses to assess current risks and analyse posed threats. The business is situated in an amazing Central London location and offers great perks and benefits to ensure a happy working environment. Already working with some of the world's leading organisations they are looking to bring on a specialist content marketer to grow the existing team and improve their business.

The package for Content Marketing Executive:

  • Salary: £28,000 - £35,000 + exciting benefits
  • Location: The position of Content Marketing Executive will be based in Central

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next marketing role.

If you have recently met with a BMS Consultant at our London office please contact them directly to discuss this opportunity.


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