CRM Database & Insight Manager
** Sports Industry **
This is a greenfield opportunity to join a newly established Insights team, focused on really getting under the skin of the millions of supports across the UK. You will report into the Head of Digital Marketing, who is very passionate about the use of data within marketing.
You and a newly appointed CRM Analyst will work alongside a team of 5 digital and CRM exerts, acting as the 'go to' team for all analytics and insights across the club. You will be overseeing the delivery of campaign evaluation, helping to develop recommendations off the back of these analyses and also pro-actively proving customer insights to the business; asking questions of the data, identifying trends then converting this data into segmentations and propensity models. So there is huge opportunity for growth and development within this role for the right ambitious and confident individual.
There are two key parts to this role as follows:
Working as part of this brand new function, you have the opportunity to grow with it - working with the manager to really ensure the use of data is embedded within the company decision making.
Finally, the head of department is a very affable, dynamic and energetic individual, who will no doubt be a great inspirational figure at the helm of this new project.
POSITION - CRM Database & Insight Manager - Sports Industry!
LOCATION - London
SALARY - £40k - £45k plus excellent benefits
For further information or to apply please contact:
Managing Consultant - Blue Pelican Marketing