about 1 year ago
CRM Executive, Bury St Edmunds - A leading company with a renowned reputation are currently looking for a CRM Executive to join their office based in Bury St Edmunds. You'll be a self-motivated, passionate, and CRM-savvy marketer who is at the core of this fun and energetic team. Constantly growing, this company is offering opportunities that are not to be missed!
You'll be in charge of customer data segmentation and organising email marketing campaigns, and also play a key part in the marketing of the company's brands. Local and national campaigns to drive customers will be a big part of this role.
Due to the nature of the position, you'll need a strong and consistent background with at least 2-3 years' experience in CRM, email, analytics, or web management, as well as the ability to take data and turn it into effective marketing that portrays the message and voice of the company. You'll be part of the team that selects and installs CRM, developing and executing the CRM strategy and being the go-to point of call for direct marketing CRM.
You'll increase customer acquisition, and analyse customer data to determine target audiences for direct marketing campaigns, creating compelling email content to produce loyal, satisfied customers that will come back repeatedly!
Once you've organised the campaign and it's been sent out, a crucial part of your role will be to draw insight and present your findings to make improvements on the future campaigns you produce. This way, you'll be able to deliver and implement marketing and communication plans that focus on retention and engagement.
Alongside being highly competent with CRM, you'll have an excellent understanding of direct marketing campaigns, and experience in offline and online marketing communications. Got marketing experience within a B2C leisure and tourism background? Even better. This, coupled with brand, commercial awareness, and a passionate outlook on CRM, will make sure you're the perfect fit for the role!
This company are dedicated to success, and they'll provide the same dedication to ensuring that you succeed in your new role! If it's sounding good so far, take the time to submit an application. This is a company that can really take you places!
This role would be most applicable to candidates travelling from areas of Suffolk and the wider region, including Bury St Edmunds, Hawstead, Thurston, Langham, Mildenhall, Barningham, Elveden, Thetford, Elmswell, Lakenheath and Newmarket.
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