Digital Marketing Executive
St Ives, Cambridgeshire, PE27
£23,000 - £28,000 depending on experience + Company Benefits Package
++ Great opportunity for an experienced Digital Marketing Executive to join the Marketing team of this rapidly growing technology company ++
We’re a rapidly growing technology company who pride ourselves on having a different view and a better answer. The last year has seen exciting changes within our business, including the launch of our new brand and new digital platforms. Ensuring we’re better able to support our sales and consultancy teams in delivering exceptional solutions to our customers.
We love the world of technology because it’s constantly changing. Our role is to stay ahead of the curve and ensure we’re always looking for fresh opportunities and insight to drive success across the business. As marketers we need to be able to embrace the latest digital trends and techniques.
We’re looking for a Marketing Executive who has experience across the full breadth of marketing but with the passion and skills for all things digital. Ideally, you’ll also be passionate about and experienced in the B2B technology sector. From cloud and hybrid IT, to digital transformation and IoT, technology is at the heart of everything we do.
Digital Marketing Executive Key Responsibilities:
+ Developing and managing marketing campaigns, promotions and strategies to engage, reach and attract targeted audiences.
+ Understanding our audiences, their sectors and challenges to inform marketing activities and share insight with the marketing, sales and consultancy teams.
+ Delivering lead generation, engagement and amplification activities via our website, Click Dimensions tool and social channels (Twitter, LinkedIn, YouTube).
+ Overall management of our social media channels and tools including LinkedIn, Twitter, YouTube and Hootsuite.
+ Managing PPC activities and involvement with SEO across digital channels.
+ Implementing Marketing Automation campaigns using Click Dimensions.
+ Running ongoing tracking, reporting and analysis in Google Analytics, SEO Profiler, Hootsuite and Click Dimensions.
+ Managing or supporting our online and face to face customer events, from prep to execution and follow up.
+ Writing content for the website, press, social media and articles in a timely, creative and grammatically correct way.
Digital Marketing Executive Required Skills and Experience:
+ Previous experience working in a busy marketing / sales team is essential
+ Strong experience in managing social channels and platforms, most specifically, LinkedIn, Twitter, YouTube and Hootsuite.
+ Excellent communication skills – written and verbal, with the confidence to communicate effectively at all levels
+ Knowledge of and experience in the latest digital trends and techniques: marketing automation, remarketing, geo-targeting, SEO, PPC, etc.
+ Inquisitive individual who enjoys testing and analysing activities and campaigns i.e. remarketing, lead generation, split tests, etc.
+ Experience of working with a CRM system – preferably Microsoft Dynamics
+ Good visual eye for design and creative copywriting skills would be an advantage
+ Strong time management skills, including the ability to work under pressure to deadlines
+ Ability to carry out tasks to a high standard with a strong eye for detail and thorough approach to their work
+ Accuracy and attention to detail
+ Ability to respond quickly and efficiently
+ Strong PC, admin, database & web research skills
+ Team player
+ Positive attitude with relentless energy and collaborative spark!
+ Marketing qualification such as CIM would be desirable
Location: Based from our Managed Services office in St Ives, Cambridgeshire. With flexibility to work two days from home once settled in the role.
Hours: Full Time 9.00am to 5.30pm / Monday to Friday.
Salary: £23-£28,000 depending on experience
Start date: ASAP
Other: Must have the right to live and work in the UK. Must have a full UK driving licence. Infrequent UK travel.
We look forward to hearing from you!
Interested? Just Apply Below...
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