Digital Marketing Executive - Wine & Beverage eCommerce Platform
West Thurrock, Essex
£24,000 - £30,000 DOE
++ An exciting opportunity to join a new Wine & Beverage eCommerce venture backed by a leading award winning £120 million food distribution brand ++
The Digital Marketing Executive Opportunity:
We are looking for a passionate and highly motivated Digital Marketing Executive to join our exciting eCommerce start-up to manage SEO, PPC and email campaigns. Your main role will be to increase both paid and organic traffic to our websites and ultimately drive sales.
Digital Marketing Executive Key responsibilities:
+ Plan and manage online marketing channels across projects, including SEO, PPC, email
+ Regular competitor analysis and keyword research, landing page and ad copy creation/optimisation
+ Regular site audits, applying on-page optimisation when required
+ Setting and reporting KPIs, data analysis on a monthly/quarterly basis
+ Managing marketing budget effectively and monitoring/improving ROI
+ Developing an effective and scalable link building strategy
+ Working closely with the Social Media Exec and Digital Designer to ensure effective content delivery across marketing channels (ads, banners, link acquisition, promotions)
+ Continually keeping up to date with the latest trends and insights in the industry
+ At least 2 years working on eCommerce platforms, ideally Magento
+ Must have experience in running Google and Bing Adwords campaigns
+ Experience in analytical packages such as Google Analytics
+ An understanding of scripting languages including HTML/CSS/PHP
+ Experience with email marketing platforms such as MailChimp and AWeber
+ Solid Excel, Word, Powerpoint, Instagram, Facebook experience
+ Experience with research tools such as Word Stream, MajesticSEO, Moz, SEMRush
+ Excellent organisational and time-keeping skills
+ Technical skills, and the ability to code is highly desirable
+ CRO, A/B testing and multivariate experiment experience
+ Affiliate marketing experience
+ A sound wine knowledge base
You may have worked in the following capacities:
eCommerce Marketing Executive, Online Marketing Executive, Retail Marketing Executive.
Interested? Just Apply Below...
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