TITLE: Digital Optimisation Manager
DEPARTMENT: CRM (Digital) Marketing
REPORTS TO: Digital Manager
We are recruiting for a cinema brand name operating in the United Kingdom and Ireland.
JOB PURPOSE STATEMENT
Reporting to the Digital Manager, this role will oversee the testing and optimization program for all UK and Ireland B to C channels (web/mob/app). As a key part of the commercial strategy to "drive digital" the role will focus mostly on AB and MVT testing of content, function, design and UI.
JOB KNOWLEDGE, SKILLS AND EXPERIENCE
1-2 years experience using optimisation and testing tools, preferably within leisure, entertainment, retail and consumer industry