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about 1 year ago
Salary: £30000 per annum
Location: London
Job type: Permanent
Business sector: B2B
Contact: Caroline Simmonds
Sector: Professional/Business Services
Category: Email Marketing Jobs

Our client has an exciting opportunity for a passionate email marketer to optimise lead lifecycle communications through automated campaigns.

Email Marketing Executive - Publishing - £30,000 - London

Our client is a renowned B2B information services company with a global reputation. Bringing market leading brands to an audience of millions of decision makers worldwide, this organisation is renowned for looking after its staff and investing in their future with the company.

The Marketing Executive will be responsible for:
- mapping end-to-end communications on lead journeys using content grids?
- managing Newsletters and E-updates sends
- creating Automated Tactical Campaigns
- creating Automated Core Programmes (e.g. Nurture programmes)
- executing ABM campaigns
- building Content Journeys
- creating landing pages
- regular landing pages
- form registration solutions, quiz, surveys
- running on-site A/B split tests
- running on-site segmentation to support nurture efforts

To be successful, you will:
- have demonstrable experience in an email marketing role, experience using HTML and deploying emails through an Email Service Provider or Marketing Automation system
- be passionate about email marketing, lead lifecycle optimisation and on-site testing
- enjoy working with a results driven team and bring new ideas to help the team excel
- demonstrate fine attention to detail in oral and written communications / reporting
- have a can-do attitude and be confident in engaging with senior people and departments to quickly understand requirements, recognise opportunities or issues and get things done

If this sounds like the perfect job for you, apply now!

Email Marketing Executive - Publishing - £30,000 - London

If this role isn't what you're looking for, don't worry. At Stopgap we cover all permanent and freelance marketing positions, within specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity. Marketing Recruitment - The Stopgap Way.

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