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12 days ago
Stopgap
Salary: £60000 per annum
Location: London
Job type: Permanent
Business sector: Both
Contact: Lee Shortt
Sector: Travel
Category: Analysis Jobs

Are you a senior data analyst with extensive experience of measuring marketing and programming performance via cutting edge analytics? Then read on.

Head of Analytics - £60,000 - London

THE COMPANY
Our client's mission is to grow the volume and value of inbound tourism across the nations and regions of Britain and to develop world-class English tourism product to support their growth aspirations.

THE ROLE
Reporting to the Director of Strategy and Communications, the Head of Analytics will lead the analytics team to:

  • measure the performance of all VisitBritain and VisitEngland marketing and programme activities against targets via cutting-edge analytics
  • draw out insights and learnings to optimise performance of VB/VE activities
  • inform strategic decisions and contribute to the development of business strategies across the organisation

YOU
This is a data heavy role so the successful candidate will be someone who has extensive experience working with facts and figures and with a variety of tools.

Specifically you will have advanced knowledge of: Google Analytics, Google Sheets, Google Data, Excel, MS Access, SPSS and R, APIs and dashboard/data visualisation.

You will also have experience of team, agency and budget management and the ability to present complex data in an engaging and meaningful way to non-data stakeholders.

If this sounds like you, please apply online now.

Head of Analytics - £60,000 - London

If this role isn't what you're looking for, don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity. Marketing Recruitment - The Stopgap Way.

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