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5 months ago
BMS Performance
Salary: £45000 - £55000.00 per annum
Location: Lancashire
Job type: Permanent
Business sector: B2B
Contact: BMS
Sector: Marketing
Category: Marketing Manager, Marketing Director Jobs
Head of Marketing
Lancashire
45-55k basic plus benefits package
  • Newly created position in a rapidly expanding team
  • Part of a FTSE 100 Company

As part of a fundamental business review and a move to embrace inbound marketing as the key driver for future business growth this is a newly created opportunity for a dynamic marketing strategist. Key responsibilities will include:
  • Creation and implementation of marketing strategy and all marketing activity
  • Management of a team to ensure a high performance culture is created and maintained
  • Management of marketing expenditure within an agreed budget, reporting on and assessing ROI
  • Development of demand generation campaigns in line with sales strategy with solutions relevant for client acquisition and retention
  • Management of all marketing channels
  • Production of high quality bid responses as part of a tender process
  • Management of brand identities to ensure consistency
  • Production of sales collateral

Candidates must be able to demonstrate proven success in a marketing leadership role, previous management of budgets, and a strong multi-channel marketing skillset. Marketing qualifications will also be an advantage.

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