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9 months ago
Blue Pelican
Salary: £40000 - £60000 per annum + Bonus & Benefits
Location: London
Job type: Permanent
Business sector: Both
Contact: Max Tullis-Turner
Sector: B2B, B2C
Category: Market Research Jobs

Are you an Insight Manager or Customer Insight Manager looking for a change?
Do you have experience working in a fast moving environment?
Do you experience working with Head of and Director level stakeholders?
Are you experience working with data and providing commercial insights to stakeholders?
Are you a commercially focused and want to work for a rapidly growing company?
Then this could be an exceptional opportunity for you!

The company is looking to hire an Insight Manager to own the data agenda for the business. This role is integral to unlocking top-line growth and bottom-line value and enables the company to deliver great value services, by providing the business with actionable insight from its proprietary data about customers, prospects and the market.

Working with the Product Director, Marketing Director & COO and members of the board, you will provide stakeholders with actionable insight and business opportunities derived from company data, for example by:

  • Specifying customer segments, products, and marketing & sales campaign treatment as an input to marketing and sales strategies;
  • Informing the customer & prospect contact strategy - frequency, channels, sequence of actions, messaging;
  • Evaluating customer churn propensity and identifying its drivers;
  • Evaluating customer & prospect purchase propensity and identifying its drivers;
  • Reviewing campaign effectiveness and feeding back results and recommendations to management.
  • Act as the expert on customer data insight for internal partners in Marketing, Sales, Account Management and Finance.

Their mission is to be a one stop shop for SME's. They are a big believer in disrupting monopoly's and that small companies can provide a better service than the market leaders. They focus on empowering their employees to be the best they can be a really stand by their results.

Their culture is centered on empowerment, passion, commitment, and fun. They look for entrepreneurial, self-starters with a track record for problem-solving and taking initiative. Who brings a highly intelligent and commercial mindset to the table. This is a great place to work if you are passionate about Data and really what to influence the direction of a business.

The ideal candidate will have an extensive background in Data & Insight and be able to work directly with board members to influence commercial decision making. This role is the first of its kind so will need someone willing to get their hands dirty and take the reins of the role and run with it.

The Insight Manager role requires the following experience:

  • Experience of data analysis in a commercial environment to identify new opportunities and drive continuous improvement in operational effectiveness.
  • Strategic thinker able to develop inputs to product and sales strategies and gain company-wide commitment to them.
  • Understanding of data protection and privacy legislation and regulation relevant to small business sales and marketing.
  • Ability to work with proactively with minimal direction in a fast paced environment.
  • High level of skill in Excel; competence in Word and Powerpoint.
  • High levels of literacy, numeracy, and analytical skills.
  • Good influencing skills.
  • Good written and verbal communication.

Desirable skills & experience

  • Appreciation of multi-channel data-driven marketing and sales.
  • Experience of working within a business-to-business services environment.
  • Degree-level education in a numerate subject.
  • Marketing and / or data management qualification (eg IDM Award in Data Management).

Title: Insight Manager
Location: London
Salary: £40k - £60k
Benefits: Bonus & Benefits

** Must have the necessary visas to live and work in the EU**

Max Tullis-Turner
Senior Consultant
Blue Pelican Marketing

About Us
Honest, ethical, professional, knowledgeable, Recruitment Experts. Blue Pelican Marketing is one of the UK's leading marketing recruitment agencies providing a truly consultative service. We adhere to the Blue Pelican Standards (javascript:void(0);), assuring you of an enhanced level of service whether you deal with us as client or candidate.
You can view all our vacancies on our web site javascript:void(0);, or calland ask for the marketing division

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