about 1 year ago
Elevation Marketing are currently recruiting a Marketing Insight (Online & Offline) Manager for this growing business in the East Yorkshire area.
Reporting into the Head of Marketing you will be responsible for:
*Analysing Campaigns, Content and Pricing performance using a variety of tools (SEO; SEM; A/B Testing and others)
*Developing a range of reporting mechanisms and creating a dashboard to be used for decision making.
*Creating a database of information which creates additional value by its analysis
*Developing and implementing a suite of analytics and action trigger points
*Creating a view for all channels which enables agile decision making
*Working with the CRM Manager to review customer segmentation, behaviour and engagement strategies / touch points
*Interrogate data to better inform campaign and company decisions
Elevation Marketing would be keen to speak with candidates with the following skills and experiences:
*Ideally educated to degree level or CIM qualified
*Experience of Data Analytics development and management in B2C markets
*Experience of managing databases / CRM systems and utilising them to drive activity across multiple channels including digital
*Experience of analytics tools and principles like SEO; SEM
*SQL or SAS and advanced excel capabilities
Elevation Marketing is a specialist division of Elevation Recruitment focusing on marketing positions in Yorkshire and surrounding regions. If you match the specified criteria and are interested in discussing the position in more detail, we would love to hear from you.
*Marketing Jobs or Marketing Recruitment
Due to high volume applications, if you have not heard from one of our consultants within 14 days you have not been successful at this time.