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8 days ago
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Marketing Executive (Academy) - Global Professional Body


Leighton Taylor Consulting
Salary: £31000 - £32000 per annum
Location: London
Job type: Permanent
Business sector: B2B
Contact: Colette Norfolk
Sector: Professional/Business Services
Category: Brand Management Jobs, Marketing Communications Jobs, Campaign Management Jobs, Marketing Executive
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Based in one the leading global professional membership organisations, this is a fantastic Marketing Executive role assisting in the development and implementation of marketing plans to drive revenue for the commercial area of the product marketing team, with a key focus on the Academy of Professional Development.

The role holder will act as a brand champion to help embed the organisation's brand values, ensuring brand consistency, promoting best practice and sharing ideas across the commercial division. The Marketing Executive (Academy) will support the Team Leader and Marketing Relationship Manager to develop, deliver and monitor agreed effective and innovative marketing plans to deliver on targets with ROI being a key consideration. You will be responsible for developing marketing collateral for all channels including promotional briefs, copywriting, print, web, social media and email and must ensure all plans, collateral and marketing have undergone the appropriate levels of collaborative development and integration with brand and other marketing activity. The role holder will also be expected to manage projects, marketing budgets and time schedules effectively as agreed.

The successful candidate will be an organised and enthusiastic individual with a good academic background, allied to previous experience working in a commercially led role in a business to business environment, to include experience of marketing through multiple channels with a strong focus on digital, email, PPC and social media. The Marketing Executive will also need strong communication, copywriting and proofing skills and demonstrable skills and experience in website, email, writing web and email copy and analysis of key digital metrics and measurements.

Follow us on Twitter for the widest range of roles across the entire professional services sector - twitter.com/leightontaylorC

Based in one the leading global professional membership organisations, this is a fantastic Marketing Executive role assisting in the development and implementation of marketing plans to drive revenue for the commercial area of the product marketing team, with a key focus on the Academy of Professional Development.

The role holder will act as a brand champion to help embed the organisation's brand values, ensuring brand consistency, promoting best practice and sharing ideas across the commercial division. The Marketing Executive (Academy) will support the Team Leader and Marketing Relationship Manager to develop, deliver and monitor agreed effective and innovative marketing plans to deliver on targets with ROI being a key consideration. You will be responsible for developing marketing collateral for all channels including promotional briefs, copywriting, print, web, social media and email and must ensure all plans, collateral and marketing have undergone the appropriate levels of collaborative development and integration with brand and other marketing activity. The role holder will also be expected to manage projects, marketing budgets and time schedules effectively as agreed.

The successful candidate will be an organised and enthusiastic individual with a good academic background, allied to previous experience working in a commercially led role in a business to business environment, to include experience of marketing through multiple channels with a strong focus on digital, email, PPC and social media. The Marketing Executive will also need strong communication, copywriting and proofing skills and demonstrable skills and experience in website, email, writing web and email copy and analysis of key digital metrics and measurements.

Follow us on Twitter for the widest range of roles across the entire professional services sector - twitter.com/leightontaylorC

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