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4 months ago
Haymarket Media
Location: Twickenham
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Executive
Haymarket Media Group operates in 14 offices, across six countries, through more than 70 market-leading brands in print, digital and live media. Our mission is to be the best international specialist media and information company within our chosen markets

As a privately owned company we take pride in our values of creativity, expertise, dynamism, independence and integrity: these are the foundations of our business and they drive it forward. Together, these five values support and foster a culture of innovation and collaboration, reflected in our new, flexible open-plan work environment.

As Marketing Executive your key responsibility will be to sell subscriptions (both through new and renewal channels) and to drive delegates for conferences, maximizing marketing returns through optimized use of data, Implementing direct marketing campaigns and support lead generation.

Operational
• Implementation of multi-channel marketing campaigns as agreed with the Head of Marketing, assessing the results and providing feedback
• Implementation of social media and digital marketing initiatives
• Assist in the understanding of user behaviour to evaluate and improve effectiveness of marketing activity
• Maintain the marketing plans for the relevant brands and conferences with activity and results
• Liaising with all the data operations team to ensure that the appropriate levels of data are collected and managed professionally, cost-effectively, legally, and in line with relevant formats and standards
• Process invoices promptly and accurately where necessary

Strategic
• Monitor competitor activity and relevant industry news for titles in the E&E portfolio
• Gain an understanding of the broader objectives and strategies of the department and how they may contribute to them

Knowledge & Experience
• At least 1 year of experience in digital and direct marketing
• Competence in Microsoft Office, particularly Excel
• Good eye for creative and what works in a direct response environment
• Copywriting skills
• Ideally some experience with Google Analytics

Skills & Personal Competencies
• Numeric, analytical, detail-focused and results-driven
• Proactive, can-do attitude, willing to learn and adopt new ideas
• Effective communicator, both verbally and in writing
• Lateral thinker and creative problem-solver
• Ability to work on multiple projects simultaneously

Other Things to Know
• We are based in Twickenham, which is a quick 20minutes from central London, and easy access by public transport from Surrey
• We have some great benefits including Pension, Holiday from 25 days, rising by 1 day per year, up to 30days, Life Assurance, Permanent Health Insurance, Health Cash Plan/Private Medical Insurance, Voluntary benefits such as Childcare vouchers, Ride to Work, Interest free travel loans and lifestyle rewards and discounts
• We support a friendly and creative culture of innovation and collaboration, reflected in our new, flexible open-plan work environment.
• We work a 35 hour, full time week, with the option of Flexible Working hours

This is a 9month, Fixed Term, Maternity Cover - with the possibility of extending

We are looking to start someone in May 2018, where there will then be a short handover period

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