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about 1 year ago
Salary: £60000 - £70000 per annum
Location: Berkshire
Job type: Permanent
Business sector: Both
Contact: Sarah Hockey
Sector: Information Technology
Category: Channel Marketing Jobs

A superb role for a hungry, motivated Marketing Manager at a global, ranked best place to work, software company.

Marketing Manager - Technology - Finance - £60,000-£70,000 - Berkshire

SAS is the leader in business intelligence and analytics. SAS business intelligence gives you The Power to Know® how to integrate data from across your enterprise, and deliver self-service reporting and analysis to everyone's fingertips. So decision makers spend less time looking for answers and more time driving decisions.

In the role you will:
- Own the definition, build and implement regional marketing strategies, programmes and campaigns . i.e. mass marketing, direct marketing, digital marketing, live events, direct mail, email, etc.
- Create and own proposition-specific demand generation plans. As well as Nurture, Upsell and Cross sell.
- Work in collaboration with Marketing Sciences Services, and work closely with Marketing Shared Services and other stakeholders and agencies and 3rd-party contractors (externally).
- Evaluate the success of marketing programmes and campaigns against budgets and KSMs to minimize costs and maximize efficiency and effectiveness.
- Produce reports, analyse results and takes action for improvements.

You will be marketing leading edge, analytics software into the Financial Services industry. Ideally, you will have specifically marketed to the Financial Services Industry previously. (Investment and retail banks - COO's and CTO's....) You must at least have IT sector experience and strong B2B marketing skills to apply.

Your strengths will be lead generation and conversion, business development and a solid understanding of sales and pipeline. Not only will you write and own your Marketing strategy but you will be able to sell it in and deliver it.

You will be working in a lush campus environment with superb facilities designed to promote wellbeing, creativity and collaboration, backing onto the Thames - North West of Slough. There will also be flexibility to work for some of the week in London.

Metrics you will be measured on are: Leads generated, lead opportunity conversion, Pipeline and Closed revenue

Great Benefits package over and above!

Only candidates who are able to reference their demand gen campaigns and the pipeline it has generated need apply!

Marketing Manager - Technology - Finance - £60,000-£70,000 - Berkshire

If this role isn't what you're looking for, don't worry. At Stopgap we cover all permanent and freelance marketing positions, within specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity. Marketing Recruitment - The Stopgap Way.

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