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3 months ago
BMS Performance
Salary: £27000 - £40000.00 per annum
Location: Manchester
Job type: Permanent
Business sector: B2C
Contact: BMS
Sector: Marketing
Category: Affiliate Marketing Jobs, Digital Marketing Jobs, Mobile Marketing Jobs, Email Marketing Jobs, Marketing Manager
Marketing Manager
  • Innovative mobile technology business
  • Expanding team with multinational operations
  • Manchester city centre location

This newly created role is a key appointment as part of an ambitious growth programme for a dynamic city centre business in the consumer entertainment sector. Aggressive expansion into multiple international markets has necessitated a number of new senior appointments including the creation of a Marketing Manager position. Key responsibilities in this role include:
  • Creating, managing, and evaluating marketing campaigns across multiple digital advertising platforms including Google Adwords, Facebook, Bing etc
  • Creating and managing campaigns in CPC platforms. Monitoring results, adjusting spend, creative, and concepts to generate ROI
  • Working with the production team and agencies to develop product brands
  • Manage external agency relationships and budget
  • Develop compelling affiliate proposition for the product range and promote to the affiliate networks
  • Monitoring KPI's against each affiliate and adjusting offer (cpa, epc, etc) where necessary to achieve desired customer acquisition volumes and cpa's

You should bring several years digital marketing experience in a high volume B2C acquisition marketing role. Experience managing affiliates and marketing agencies would be an advantage.

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