Memberships Marketing Manager
c£35k to £40k plus Pension, Healthcare, 25 days holidays, Free parking, onsite restaurant and opportunities for CPD
This is a newly created opportunity for an experienced Membership Marketing Manager to take ownership of the retentions marketing strategy. This is the first time the company are recruiting this role therefore the successful candidate will play a big part in ensuring the company look after their customer base through a variety of marketing methods. This is a superb chance for someone to make their mark and sculpt this role to add maximum impact in order to retain and win new clients.
The successful candidate will hold a pivotal role within the business and will have a strong marketing background in addition to a thorough understanding of membership and affinity schemes.
Activities will include working with senior management and affinity partners to develop and refine value propositions for targeted segments as well as taking a lead in reviewing, optimising and shaping the customer journey. There will also be a robust marketing communications programme to all stakeholders.
You'll continuously review and optimise the customer journey, measuring the effectiveness of your marketing campaigns. Youll design and implement membership surveys, and be responsible for feeding the results back to the management team.
Proven track record of developing retentions/memberships marketing strategies
At least 5 years marketing experience within a similar role
Experience of working in a memberships environment such as insurance, utilities, telecoms, product or professional services
Experience of developing value propositions
Degree qualified - Marketing or business-related subject
CIM qualified, currently studying towards this or prepared to study for CIM
This is a fantastic opportunity to become part of this large global organisation who offer career progression and attractive opportunities! If this sounds like you then please apply now!
For more information please contact Stephanie Taggart at Collective Recruit Ltd.
Our client has appointed Collective Recruit as their resource partner & we are managing this role on their behalf. To apply for this position please click on the "apply now" button below. Your details as submitted by you, will only be forwarded in relation to this vacancy; by submitting your CV to us you are giving us express consent to provide our client with your full details if we believe your skills and experience meets with our client's criteria and/or need.