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4 months ago
Sky
Location: UK
Job type: Permanent
Sector: Marketing Agency
Category: Marketing Manager
We’re part of Europe’s leading entertainment and communications business. With over 22 million customers across five countries, we make life easier by entertaining and connecting people. It’s a genuine team effort. That’s why we want talented people, like you, to join us and help make the future happen.

Our Digital team are responsible for all digital activity, Engagement, Watch, Trading, Support, News and Sports across Sky UK and ROI. They work closely with the business and TV programme stakeholders, to create a beautiful, simple and intelligent digital experience that’s highly personalised but delivered efficiently through data-driven automation. They establish clear and prioritised requirements; define and own the entire roadmap of the Digital estate; and interface with Design, UX and Technology Teams to deliver a step change in digital adoption by our customers and prospects.

The perks

As a valued employee of Sky, you’ll benefit from a free Sky Q premium package (one off payment required for installation), an excellent pension scheme and private health care. Plus, there’s a great range of other benefits to fit around your needs too.

Your key responsibilities:

The Digital Marketing Manager will support in managing the digital e-commerce strategy and onsite merchandising plans, focussing on driving core customer experience, acquisition & ARPU KPIs.
•Management and optimisation of the online user-journey, including editorial, merchandising, My Sky and Shop offer testing, as well as securing promotional opportunities across the Sky.com and Shop network
•Ensure testing strategies are in place to achieve maximised results for campaigns.
•Develop testing and roll-out plans for messagecreative tests
•Work closely with other Sky teams to evaluate campaign performance and make recommendations for future testing.
•Internal and external stakeholder management (legal, brand, product teams, finance, e-experience, procurement, creative agencies) to ensure any new offers or creative are approved and launched in a timely and cost efficient manner.
•Develop and maintain close working relationships with Marketing Operations and Development teams

Your Skills:

•An energetic self-starter with strong on-line Marketing experience
•Good communicator with excellent attention to detail and experience of working in a fast moving environment with challenging deadlines.
•Flexible individual who can adapt positively to changes and new ideas
•Strong communication and influencing skills across all levels, both internally & externally
•Ability to analyse and evaluate performance of website and marketing activities, and action remedial activityoptimization.
•Significant experience in campaign management, planning & evaluating campaign performance, ideally gained in a fast moving & dynamic business environment
•Knowledge of subscription based acquisition marketing would be beneficial.
•Experience and knowledge of working within the entertainment industry or Mobile is not essential but a passion for entertainment and all things digital is a must.

If you’re ready to work in a dynamic environment alongside talented people who take pride in delivering great results, today

Happy to talk flexible working

It’s our people that make Sky Europe’s leading entertainment company. That’s why we work hard to be an inclusive employer, so everyone at Sky can be their best.

If you are successful in your application for this role, your appointment will be subject to receiving a positive outcome from your Criminal Record Check.

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