4 months ago
Elevation Marketing are currently recruiting a PPC Campaign Manager for a growing marketing services business based in the West Yorkshire area.
Based in Huddersfield and reporting to the Head of Digital the successful candidate will be an integral part of the team where you will take responsibility for the following activities:
*Responsible for developing all Pay Per Click strategies including creating, implementation, managing and tracking the optimisation of PPC campaigns across several search engines and markets
*You will be responsible for KPI reporting and delivering the best possible ROI
*Daily account management of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms
*Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with campaign goals
*Supporting the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
*Keyword research, analysis and strategy
*Cost estimate and budget management
*Ad Copy writing and testing
*Generating weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
*Administering web analytics dashboards, reports and key reporting tools
Elevation Marketing would be keen to speak with candidates with the following skills and experiences:
*You will have a strong knowledge of the search engine marketing industry
*Experience of working in a KPI driven environment with clear evidence of how you have achieved and exceeded goals and targets
*Demonstrable experience in a PPC role gained from a search agency or in-house position
*Some knowledge of Internet and web development technologies HTML, XHTML, CSS would be an advantage
*You will be able to effectively analyse data to draw meaningful conclusions and strategies
*Strong knowledge of Excel is essential
*Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
*Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing).
Elevation Marketing is a specialist division of Elevation Recruitment Group focusing on marketing positions in Yorkshire and surrounding regions. If you match the specified criteria and are interested in discussing the position in more detail, we would love to hear from you.
* Marketing Jobs or Marketing Recruitment
Due to high volume applications, if you have not heard from one of our consultants within 14 days you have not been successful at this time.
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