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about 1 year ago
Better Placed - Marketing People
Salary: £40000 - £41000 per annum + benefits
Location: Leeds
Job type: Permanent
Business sector: B2C
Contact: Alec Wann
Sector: Marketing
Category: Marketing Manager

Job Title: Retention Marketing Manager

Location: Leeds

Salary: £40,000 plus benefits

An exciting opportunity has arisen for an experienced Retention Marketing Manager to join an innovative company in a fast paced consumer environment. Our client, a leader in their field, have experienced a period of successful trading and are looking to further strengthen their customer relationships and position in the market.

Main Accountabilities:

  • Implement a multi faceted retention strategy aimed at increasing customer lifetime value.
  • Develop and deliver targeted retention campaigns across a variety of channels including mobile and digital.
  • Monitor and report on results of performance and feed this back in order to ensure future campaigns are as effective as possible.
  • Liaise with creative areas, print departments and outside agencies to deliver projects to agreed deadlines.
  • Ensure that all artwork, proofs and text meet the high standard required.

Key Requirements:

  • Proven track record as a retention marketing manager within a fast paced consumer environment, ideally within the gaming/gambling, retail or travel industry.
  • Experience in mobile CRM marketing covering social media, content and affiliates.
  • Ability to communicate effectively and to operate as part of a team.
  • Ability to forge effective business relationships with colleagues across a wide range of disciplines and levels of seniority.
  • The ideal candidate will be of graduate calibre, highly numerate and statistical, well organised and be able to work autonomously while dealing with a heavy workload.

This is a fantastic opportunity for an experienced retention marketing professional to grow their career within an extremely successful business. To discuss the role in more detail please apply with your latest CV.

Based in Leeds, this role is commutable from Bradford, Huddersfield and Halifax. About Us... Better Placed is undoubtedly one of the UK's leading Marketing Recruitment specialists. Over the last 10 years, we have been placing talented people into businesses across multiple sectors including FMCG, Retail, Financial Services and Agency. With offices in Leeds, London and Manchester, we are "better placed" to recruit marketing and digital talent for some of the UK's, and even world's biggest brands.

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