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about 1 year ago
Better Placed - Marketing People
Salary: £25000 - £30000 per annum
Location: Preston
Job type: Permanent
Business sector: B2C
Contact: Ashleigh Boyle
Sector: B2C
Category: Ecommerce Marketing Jobs, Digital Marketing Jobs, CRM Jobs, Campaign Management Jobs, Email Marketing Jobs

I am working with exciting and well known travel businesses in the North West (Preston) who are looking to on board a Senior Email Marketing Executive. The business have a well established marketing function and have been successful over the past few years in implementing forward thinking and effective CRM strategies.

The team would like to develop their email marketing campaigns and so are looking for a bright and creative Senior Email Marketing Executive who can provide and integrated cross-channel approach and manage the end to end process for campaign emails.

Key responsibilities include:

- Developing a templated email production system,
- Develop compelling and reusable email marketing content,
- Review competitor email campaigns and provide insight to the rest of the team,
- Planning, delivery, development and analysis of weekly email campaigns,
- To develop and deliver the overall eCRM strategy for the business,
- Assisting in acquisition, retargeting, segmentation, retention and reactivation.

Key capabilities include:

- Excellent attention to detail,
- Strong time-management skills,
- Positive attitude
- Minimum 2 years email marketing experience,
- Commercially focused and results driven.
- Analytical.

If you are looking for a specialist position with a leading travel business then just pop your CV through to the details provided.

Thank you

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