About the role
This is a very exciting role. As Senior Insight Manager, you will be part of the Research and Insight team for a leading not for profit organisation, working across all areas of their business providing primary research, collating secondary information and data to develop consumer understanding and provide evidence based recommendations to grow industry knowledge and aid the development and delivery of the organisation’s strategic priorities. Your role will involve working with internal and external teams to develop consumer insights to better target consumer groups. You will need strong research project and data handling experience - quantitative experience and exposure to both ad hoc and continuous insight from an agency or client side environment.
Shape of the role and typical projects
You will have a proven track record of senior leadership from within an agency or client side role leading project teams and will have worked on end to end multi-disciplinary research projects covering digital, marketing and commercial sponsorship and partnership campaigns. You will have a real talent for analysing complete data and simplifying it into easy to understand formats and great story telling ability, enabling you to talk succinctly and creatively – inspiring internal and external stakeholders to act on meaningful consumer insight that will shape the our client’s strategic plans .
You will ideally have experience in the following:
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