My client a thriving technology company is seeking to recruit for a Senior Marketing Executive. Reporting to the Marketing Director you will be responsible for the day to day marketing activities and campaigns for the team.
Key duties include:
Planning, developing and implementing effective marketing campaigns on a quarterly basis including events.
Being responsible for managing/updating the CRM database (Salesforce) and HubSpot, the company’s marketing automation software and managing the lead generation process.
Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
Writing copy for all marketing collateral, including brochures, letters, emails and websites.
Undertaking detailed ongoing analysis of marketing campaigns to ensure lead generation targets are met, using analytics, spreadsheets and CRM tools to collate and present data.
The successful candidate will have:
Previous experience in a similar role for a technology or telecoms B2B organisation
Social Media Skills across mainstream B2B media, i.e. Twitter, LinkedIn – Sales Navigator, YouTube
Salesforce CRM or equivalent skills
Marketing Automation HubSpot or equivalent skills
This is an exciting time to join the company, supporting clients in 100 different countries via their UK-based Network Operations Centre and their in-house technical, engineering and professional services teams, as well as via their established network of global partners.