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about 1 year ago
Salary: £32000 per annum
Location: City
Job type: Permanent
Business sector: B2B
Contact: Caroline Simmonds
Sector: Professional/Business Services
Category: Event Marketing Jobs

Seeking a Senior Marketing Executive for a top business intelligence company to deliver revenue and growth across a portfolio of global conferences.

Senior Marketing Executive - Publishing - Professional Services - £32,000 - Central London

Our client provides information, analytics and data to business professionals worldwide. Their strong global products and services hold market-leading positions across a wide range of industry sectors including banking, petrochemicals and aviation where they help customers make key strategic decisions every day. The company is part of a world-leading provider of information solutions for professional customers across industries.

The Senior Marketing Executive will be responsible for:
- Growing the existing portfolio through building and retaining delegate audiences, and building sustainable audiences for new conferences
- Identifying and embracing new marketing methods, driving forward and implementing new and creative ideas to support revenue targets
- Database strategy, development and lead generation for the sector, working with marketing specialists to optimise the end-to-end lead management process
- Interpreting key performance indicators and identifying themes and trends, implementing actions based on findings
- All marketing communications to ensure quality, message and brand values are maintained
- Developing strong internal and external relationships, and have experience of working in a matrix structure
- Managing constructive relationships with key contacts including the internal team, stakeholders, and external joint venture partners.

If you're right for this Senior Marketing Executive role:
- You'll have plenty of experience of planning and creating conference marketing campaigns using a wide range of digital and offline channels, delivering on ambitious growth targets and controlling costs
- You'll be used to challenging the status quo, identifying and successfully implementing new initiatives to expand routes to market and ways to attract audiences, generate revenue, and obtaining the necessary buy-in whilst all the time leading by example
- You'll have a passion for data and will be responsible for growth, development and lead generation for the sector
- You'll thrive on the opportunity to manage multiple projects simultaneously while ensuring deadlines are met at all times and always deliver on your objectives
- You'll have a great balance between obsessing over measuring important KPIs, and thinking laterally to solve problems with innovative and creative solutions
- You'll be methodical, organised and innovative in your approach
- You'll be an outgoing and effective communicator, skilled at engaging, influencing and connecting with in-house specialists, and external organisations

If this sounds like the perfect role for you, apply online now.

Senior Marketing Executive - Publishing - Professional Services - £32,000 - Central London

If this role isn't what you're looking for, don't worry. At Stopgap we cover all permanent and freelance marketing positions, within specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity. Marketing Recruitment - The Stopgap Way.

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