about 1 year ago
Social Media Manager - Exciting Fashion eCommerce Brand (Manchester)
£24,000 - £28,000 + 40% Staff Discount + Perks
++ Are you Creative, Passionate and Switched on? Are you ready to join an exciting ladies fashion eCommerce brand? ++
With the recent merger of a Private Investment group and established .Com site, we have funding in place to grow to in excess of £50 million turnover within the first 2 years of trading.
We put Fashion and Style First, and we pride ourselves on being First/Fast to the Market!
We have ambitious plans and we want to take you on our journey. If you have a creative eye and are able to work in the fast-lane of fashion please read on and apply!
You'll manage social media engagement plan, campaigns and daily activities, including:
+ Devise and implement social media strategies and campaigns in line with marketing goals and objectives
+ Establish, expand and manage our presence on social media platforms, including blogs, LinkedIn, YouTube, Facebook, Twitter, Pinterest, Instagram, tumblr, polyvore and others, to increase brand awareness and drive traffic to our websites
+ Write relevant and compelling content specific to target audiences, gathering content from others as needed
+ Develop and manage editorial calendars for company blogs and social media sites
+ Monitor, listen, respond and engage with users
+ Become an advocate for the company in social media spaces, engaging in conversations and answering questions where appropriate to build relationships and brand loyalty
+ Create and manage promotions and Facebook ad campaigns
+ Develop and monitor effective benchmarks for measuring the impact of social media programs; analyze, review, and report the effectiveness of campaigns in an effort to maximize results; compile reports for management showing results
+ Identify potential threats and opportunities in user-generated content surrounding the business, report to appropriate management
+ Oversee design (e.g. Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile and blogs)
+ Keep social media guidelines up to date with industry standards and government legislation
+ Monitor trends in social media tools, applications, analytics, channels, design and strategy and make recommendations on implementation
+ Manage process for responding to social media crises and/or negative response to viral content
Social Media Manager Desired Skills & Experience:
+ Solid marketing/communications/social media and digital integrated marketing experience
+ Experience developing, managing and executing social media plans and campaigns
+ Ability to understand business and marketing goals and objectives and how to translate those into social media objectives and strategies
+ Demonstrates creativity, passion for and immersion in social media
+ Excellent copywriting, editing and communication skills
+ Experience sourcing and managing content development and publishing
+ In-depth knowledge and understanding of social media platforms and their respective participants (LinkedIn, Facebook, Twitter, YouTube, Instagram, Pinterest, Houzz, etc.) and how each platform can be strategically deployed
+ Working knowledge of WordPress and blog networks
+ Ability to effectively communicate information and ideas in written and video format
+ Solid understanding of social media metrics, social listening and scheduling tools, digital analytics and principles of SEO; ability to generate, analyze and interpret data
+ A team player and can take the lead and guide other employees when necessary
+ A positive and collaborative personality; strong attention to detail; excels at building and maintaining relationships
+ Undergraduate degree in marketing, communications, social media, digital media, business or related field
+ Background, experience and passion for the fashion industry
+ Generous holiday with holiday trading
+ 40% staff discount
+ Access to sample sales
+ Regular team and company social events
We are informal whilst professional and believe in letting people be themselves. Throughout your career with us we will help you develop, and give you the chance to influence our future. Our people are at the heart of everything we do.
Interested? Just Apply Below...
In 2005 we ripped up the rule book to deliver a recruitment agency experience that makes everyone feel just that little bit happier. By applying you consent to us processing & passing your application to our client for review for this vacancy only. If your skills match the role you will hear back from us within 2 business days. Good luck, Team RR.