Channel Marketing Professional: An experienced Channel Marketing Professionasl is required to manage the Partner Programme for a globally recognised tier one electronics products brand.
The Channel Marketing Professional will support the creation of Channel Marketing Strategies, then develop, manage and execute specific activities to deliver channel objectives and strategy. The Channel Marketing Professional must come from a Strategic Marketing background with the ability to see strategy through to execution.
Responsibilities:
- Develop specific channel strategies
- Execute European projects
- Execute UK channel campaigns and projects. These may include:
- Channel specific events
- Channel and Partner Programmes
- Marketing / Lead generation programmes
- Success Stories / Best Practice Activities
- Programmes to develop competitive and appropriate sales behaviour
- Sales Tools and incentive programmes
- Channel Communication Programmes
- L&D Programmes to achieve Channel objectives
- Create and maintain 360 degree channel views
- Develop channel value proposition and communication packs
Skills & Experience:
- Track record in B2B Product Marketing environment
- Knowledge of print/document management industries desired
- Understanding of value propositions and integrated offerings
- Strong Project Management skills
- A motivated self-starter with the aptitude to manage projects on a country and/or pan-European scale
- A confident presenter and effective communicator
- Has an integrated approach to product marketing
- Pan European mindset and is sensitive to cross cultural dynamics
- Keeps abreast of industry and competitive information.
- Sales experience (desirable)
- European Language Skills (Desirable)
This is an exciting opportunity for Channel Marketing Professional to join a world renowned company offering a competitive remunerations package and full large company benefits.