Marketing Professional (Direct Channel): A Marketing Professional (Direct Channel) is required to join the Direct Channel and Business Imaging Group Marketing team for a globally recognised tier one electronics product brand.
The Marketing Professional (Direct Channel) will have end to end responsibility over the Marketing Strategy as well as the execution, implementation and deployment. The successful applicant will have regular interaction with the sales team and will be working across the entire product range. It is essential that the
Marketing Professional(Direct Channel) has experience in client facing positions.
Responsibilities:
- Input to overall Business Imaging Group (BIG) Marketing Strategy
- Develop, execute and maintain specific European / UK strategic marketing related plans and activities (non product) for BIG Office;
- Managed services,
- BIG positioning / value propositions.
- Business Strategy events
- Marketing / Lead generation programmes
- Best Practice Activities / knowledge sharing
- Customer Contact / Loyalty Programmes
- Customer MPS communications / change management offers (UK Focus)
- Deliver European projects / activities and UK go to market execution
- Active member of the integrated Strategic Marketing team.
Skills & Experience:
- Demonstrate a solid track record in Product Marketing
- Knowledge of print/document management industries desired
- Understanding of value propositions and integrated offerings.
- A motivated self-starter with the aptitude to manage projects on a country and/or pan-European scale
- A confident presenter and effective communicator, with good written and inter personal skills
- Strong organisational skills
- Has an integrated approach to product marketing
- Pan European mindset and is sensitive to cross cultural dynamics
- Keeps abreast of industry and competitive information.
- Sales experience (Desirable)
- European Language Skills (Desirable)
This is an exciting opportunity for Marketing Professional (Direct Channel) to join a world renowned company offering a competitive remunerations package and full large company benefits.