Our client is looking for a Marketing Manager(EMEA) for one of the worlds leading premium fitness equipment manufacturers.
Reporting to the Marketing Director, the Marketing Manager (EMEA) will be expected to "own" all aspects of the company's pioneering networked fitness' activities, as well as additional marketing projects and duties. This role will predominantly focus on supporting further growth of these market-changing products.
Marketing Communications
Creation of off-line and on-line B2B and B2C marketing collateral for EMEA and APAC markets. Audiences include end users, B2B customers, sales teams and other internal stakeholders
Adaptation of marketing materials for EMEA and APAC markets, ensuring consistency and accuracy of materials at all times.
Creation of messaging strategies.
Supporting senior sales team members with key customer presentations.
Marketing Strategy
Evolve segmentation, targeting, and positioning strategies associated with networked fitness products.
Product Development
Collaborate with other marketers and the product development team in the creation of new hardware, software, and web-based products.
Serve as the EMEA and APAC marketing representative on teams working with external partners.
Research and Insights
Coordinate and collect qualitative and quantitative insights from end users and customers regarding use of existing networked fitness products and future needs.
Teamwork and Leadership
Management of two direct reports (Marketing Events Executive and Marketing Assistant).
Budget management responsibilities.
Qualification and Skills
Educated to degree level or equivalent
Exceptional attention to detail, particularly in the area of marketing collateral creation.
Highly developed organisational skills.
Excellent verbal and written communication.
An outgoing personality, with a confident and positive attitude.
Ability to work under pressure.
Passionate and innovative thinker.
Willingness and flexibility to travel abroad.
Driving license.
Fluent English
(other European language(s) would be highly desirable).
Fully computer literate.
Desired Working Experience
Several years' experience of marketing management required.
Previous experience of working in collaboration with other departments and countries highly desired.
Professional experience of working with technology products highly desired.
Professional or personal knowledge of, or interest in, fitness is desirable (preferably knowledge of gym environment).
If you have the right skill set and experience for this fabulous role please send me your CV to (email address removed) or call me on (phone number removed)