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| Salary | £25,500 - £28,500 + exc bens |
|---|---|
| Location | London, South West London |
| Job type | Permanent |
| Company | Westmead Consultancy |
| Contact | Tony Warburton |
| Job sectors | B2B, Professional/Business Services |
| Job disciplines | Direct Marketing, Marketing, Communications |
| Employment Type | All |
| Posted | 7th Aug 2008 |
| Expires | 14th Aug 2008 |
MARKETING PROJECTS EXECUTIVE
£25,500-28,500 + excellent benefits
Based SW London
An excellent opportunity with a leading professional membership organisation, working alongside the Marketing Projects Manager to develop and deliver effective marketing plans and campaigns.
You can expect to work on a wide and varied range of projects that will require strong marketing, project management and communication skills
KEY TASKS
Develop and execute marketing plans, including the implementation of new membership and qualifications strategies, in addition to raising the profile of products and services amongst key target groups.
Provide marketing advice and guidance to internal customers.
Work within brand guidelines to produce marketing collateral that is innovative and leading edge.
Copy writing for print and online, ensuring that all copy communicates key messages and is updated on a regular basis to guarantee freshness and appeal.
Support the development of relevant web areas and select and use additional online communication channels ensuring marketing objectives are met.
Update online content as and when required.
Work with the Database Marketing team to ensure that effectiveness of all marketing campaigns is assessed and reported on.
Define target groups and shape marketing campaigns through use of management information (e.g. membership trends, profiles, statistics and research).
SKILLS & EXPERIENCE REQUIRED
. Graduate calibre, with a CIM Diploma (or IDM equivalent)
. Sound marketing experience, with knowledge of all the elements of the marketing mix.
. Previous experience of marketing in a membership or research organisation and / or experience of disseminating information to a professional audience are also desirable.
. Good project management and organisational skills are required to manage multiple projects to time, cost and quality.
. Excellent people skills, a strong team player with sound communication, negotiating and interpersonal skills.
Knowledge of MS Word, Excel and Office, and familiar with web technology and content management systems.
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