Online Marketing Manager

Warning: This vacancy expired on 3rd Dec 2008.

Job details

Job Description

The Company
Leading organisation in the world of online gaming.
The Role
To provide expertise in e-marketing for both acquisition and retention of customers.  Good all rounder with demonstrable history within consumer based e-marketing and ideally e-commerce. 

-          Management of key marketing traffic channels - online media, affiliates, PPC advertising, natural search and partnerships.
-          Driving ROI from marketing channels through commercial approach.
-          Scoping and project management delivery of online marketing projects and initiatives. These will include specific marketing campaigns, but also undertaking projects to improve web functionality.
-          Identifying and implementing new marketing activities to drive additional traffic and sales to the site.

Key Skills

- Consumer marketing in an online environment
- CRM / Customer relationship Marketing experience
- Experience in developing acquisition programmes
- BtoC background
- Knowledge and experience of developing website content

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