A global integrated Agency is seeking an enthusiastic, energetic Marketing Analyst to join their Data Planning team in this exciting new role.
-Global Agency environment
-Strong and reputable data focus
-Exciting client - Computer Games Publisher
This is a fantastic opportunity to join a sociable, flexible and friendly organisation where you will coordinate the operational production and delivery of data selections for targeted marketing campaigns and post campaign analysis using CRM software.
RESPONSIBILITIES
*To conduct all aspects of data analysis for clients using SAS or SPSS
*To be a confident, proactive part of the team, providing a consultative service, advising on the application of data mining and analysis techniques
*Lead analysis projects from scoping through to delivery
SKILLS & EXPERIENCE REQUIRED
*In depth experience of SQL and operational Data Warehouses
*Experience in data mining techniques such as cluster analysis and propensity modeling - ideally using SAS or SPSS, but will also consider SQL
*Report and dashboard creation
*Able to visualize data and analysis and present to a non-technical audience
*Very good understanding of database and direct marketing
*Excellent communication skills, both written and oral
*Able to work well as part of a team and be comfortable dealing with clients
*Multi-tasking skills to manage a number of projects with tight deadlines in parallel
*Good commercial awareness
POSITION - Marketing Analyst
LOCATION - Central London
SALARY - £35k - £40k plus excellent benefits
TO APPLY
For further information or a copy of the job description please contact:
Kate McDermott
Senior Consultant - Blue Pelican Marketing
(phone number removed)
(email address removed)
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