Direct Marketing Manager - £40K - £45K - Milton Keynes
A NEW and EXCITING opportunity has come up with a brand new insurance led organisation based in Milton Keynes.
This new 6 month start up company are looking for a Direct Marketing Manager to join them to help launch the start of the company and take the business forward on a strategic level.
You will need to have good knowledge of the principles of DM and thorough understanding of offline.
Some of the main responsibilities will be:
Responsible for the preparation of the annual marketing plans and budgets in discussion with the Head of Marketing
Responsible for liaising with the call centre and producing accurate monthly activity forecasts for sales, renewals and customer service
Responsibility for developing and planning media campaigns across a range of direct marketing channels including direct mail, press and doordrops
To ensure that all marketing activity is measurable and analysis tools provide the ability to interpret the success of all activity
To contribute to the development of the marketing strategy
You will need 5 years direct marketing experience for this role.