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 | Job posted by Additional Resources Ltd |
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Channel/Partner Marketing Manager - Salary: £40 - 45k pro rata - 5 month assignment - Berks.
Responsible for the development and implementation of co-partner marketing with online retail partners and OEMs.
The co-partner marketing programs drive investment that significantly grow the business' most strategically important OEM products,
Support OEM division's achievement of strategic goals
Key Responsibilities:
Lead Marketing Manager for online retailers marketing engagement (80% of time) to communicate the value of premium products to target customers and restart growth through focused Marketing and Sales efforts to and through partners.
Drive license compliance efforts in conjunction with SME's and Partners
Integration of consumer facing OEMs into OEM @ Retail programs
Keep close relationship with internal business units to synchronise "to partner marketing" programs.
Measures program effectiveness/ROI data, and correct as necessary to meet business goals.
Identify trends in partner markets/competitor activity, anticipates long-term program needs / challenges and proposes creative programs or solutions.
Coordinate and track marketing programs/budget through OEM account managers.
Create quarterly marketing Business Reviews to show marketing engagements.
Represent OEM division on relevant virtual teams pertaining to this role.
The ideal candidate will have the following:
In-depth Marketing exposure with Retail/OEM partners.
Solid IT channel marketing experience
Ability to deliver relevant ROI data from marketing budget investment
Knowledge of marketing planning, execution and creation of connected marketing programs.
Ability to build multi-level relationships within a large corporation.
Ability to work cross group in the OEM EMEA, WW and UK Sub organizations
Excellent Knowledge of the overall IT market.
Salary: £40 - 45k pro rata/Partner
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This job expired on 19/03/2010
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