Do you have experience of creating compelling propositions which drive loyalty and customer retention?
Have you had experience of driving retention strategy over indirect trading channels, through retail partners and the likes?
If so this could be a good opportunity for you.
We're looking for a Senior Loyalty Manager to work for a major telecoms company in London who will own the retention and loyalty metrics driven through indirect retail channels.
In this instance this means the telecoms reseller networks like Carphone Warehouse and Phones 4U.
In this position you will need to devise a series of propositions to be offered through reseller channels aimed at driving customer loyalty at the point of sale and reducing propensity to churn.
This will require a good strong focus on the metrics and commercial returns. So a solid numerical background will naturally be highly advantageous, along with the ability to demonstrate sound commercial judgement.
Your key performance indicators for this position will be sales (upgrade and migration), retained value of the customers, product mix, revenue dilution, churn, customer lifetime value and return on investment.
To monitor performance of the programme, you will be required to analyse channel and portfolio performance, identify root-causes of reasons for churn and take appropriate steps by modifying loyalty propositions to further enhance saves and customer value.
This will be a great opportunity to build a career with a market leader in the fast paced telecoms sector, so for more information apply today!
Role: Senior Loyalty Manager, Indirect Channels
Location: London
Salary: £50,000 to £57,000
Benefits: £5.5k car allowance, bonus, pension, healthcare, life assurance, etc.
Experience Required:
- A background in customer loyalty programmes, dealing with the development, roll-out and in-life management of propositions designed to increase customer retention / loyalty.
- Solid numerical background and a sound analytical approach to measuring things like ROI, programme performance
- Sound commercial mindset, must be able to understand the impacts of your commercial decisioning. Looking at things like ROI, lifetime value, etc.
- Able to interrogate and interpret data, identify trends and reasons for churn, then create compelling customer offers to retain them, whilst being mindful of how these decisions impact the business P&L
- Experience in a service based industry is advantageous
- Solid people skills - there will be an element of account management with the indirect channel resellers in this role
- Must have the necessary visas to live and work in the UK
TO APPLY
For further information please contact:
Colin Doree
Principal Consultant - Blue Pelican Marketing
(phone number removed)
(email address removed)
For more vacancies which may suit your needs, please visit us at (web address removed)
About Us
Blue Pelican Marketing is one of the UK's leading marketing recruitment agencies. We pride ourselves on assisting people in locating new positions within dynamic organisations across the UK and Europe. So if you are looking for a new challenge and a career move which will raise you to the next level, get in touch, it could be the most fruitful communication you make today!
This job expired on 22/02/2012
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