The role based in London or Slough is for a leading financial services organisation specialising in customer relationship management and marketing. They are looking to add a senior marketer with specific experience and knowledge of mobile marketing techniques and product development. This company offers specific financial products and services and then markets these to their clients customers through a variety of channels.
The organisation is entrepreneurial and growing. They work in a fast paced environment and require an individual that can not only develop multiple mobile strategies tailored to individual clients needs but also react to new opportunities and launches at short notice. You will be communicating multiple products and services and you will need to be experienced in working across large sets of customer data.
You will ideally have experience of working within the financial services industry with knowledge of financial services regulations and developing mobile marketing products within a regulated industry. Ability to manage the product development life-cycle from concept to launch is essential. You will be used to developing mobile products for communicating to large volume customer databases and marketing these in a business to business environment. You will lead on all decisions around mobile marketing and product development for the entire client base, product set and service offering.
Key Skills Mobile marketing experience Product development Broader digital marketing experience Ideally a knowledge of marketing financial products and services Experience of both Business to Business and Business to Consumer marketing Excellent Project Management experience Knowledge of bids and tenders
This is a stand alone role and is extremely high profile, reporting directly to the company President.
This job expired on 24/04/2012
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