Marketing Executive

Warning: This vacancy expired on 29th Sep 2008.

Job details

Job Description

Working for a truly dynamic brand in the centre of Cardiff, this is an excellent opportunity to further your career in Marketing. If you have already amassed some experience of campaign management, have a hardworking attitude with a desire to progress in an exciting environment; this could be the role for you!  Experience of working in Financial Services would be ideal.
 
Reference Number
 
Job Title
Marketing Executive
Objective
This is an exciting opportunity to join our marketing team and co-ordinate our above the line media activity,  You will have responsibility for delivering best return from each campaign.
Accountable to
ATL Manager
Responsible for
No direct reports
Department
Marketing
Key success metrics (targets to be agreed)
·          Delivery of targeted quote numbers to agreed cost per quote
·         Ensuring that campaigns are maximising the potential returns from each media channel.
Key tasks
You will provide day-to-day delivery of marketing campaigns and projects:
·       Manage multiple campaigns to ensure they are delivered on time and within budget.
·       Understand the brand's positioning and how specific products / services reflect this.
·       Brief & manage external agencies (and service levels) and ensure that external suppliers understand the brand proposition and campaign objectives.
·       Work with NPD teams to ensure smooth implementation of new/enhanced products & services.
·       Maintain an awareness of consumer behaviour
·         Analyse ROI to ensure optimum return from campaigns

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