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![]() | Job posted by Better Placed - Marketing People |
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This is a highly visible and exciting opportunity to join this globally established and reputable consumer goods business. With a progressive strategy for growth and a successful track record, this is a critical role as the business looks to enhance and develop clear and differentiated positions for each of it's major brands so that it can engage with an even wider customer audience throughout the UK marketplace.
With a clear remit to identify and drive the overall brand strategy and customer proposition, you will look to utilise a variety of channels to create a truly integrated approach. With a significant budgetary responsibility you will manage all agency relationships and will lead the existing UK marketing team. As such you will be a proven manager with excellent communication and leadership skills. Similarly you will be commercially astute and used to owning and managing an A&P budget.
Possessing a demonstrable track record with another leading consumer brand you will be comfortbale in a fast moving environment that has given both significant above the line and social/digital exposure. In particular you will have experience of enhancing brand equity and leading the strategic development of a brand.
Ultimately this is a crucial role in the on-going development and growth of this business. Reporting to a UK board member, you will be comfortable influencing and presenting at the most Senior levels.
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