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Category & Activation Manager  

Competitive salary + car   

North of London

TL882085

As Category & Activation Manager, your responsibility is to develop & implement the category strategy for a growing snacking manufacturer based North of London.  This strategy will 1) ensure category growth for key trading partners, predominantly those within the mult grocery channel, 2) establish our client's credentials as a category authority & 3) satisfy customer needs.  You will work closely with the consumer marketing team to develop brand strategies & plans, as well as the trade marketing team to prepare compelling selling stories & in-store execution.  It will also fall to you to be proactive, analytical & insightful; providing regular category & market updates & identifying category growth opportunities & distribution wins.

Our Ideal Candidate

You will have a strong track record of success within FMCG marketing with a branded manufacturer.  Food experience would be an advantage, but is not mandatory.  You will have highly relevant category management/customer marketing experience & be looking for a new challenge where you can take more ownership of your own ideas.  You must be able to demonstrate experience of developing category relationships, participating in range reviews, developing rationale for new listings & distribution increases.  Strong analytical & commercial skills are essential, as is an open, collaborative, team orientated approach.  You will like working at pace in a dynamic & changing environment.

Company Profile

Our client is a major snack food business with over 70 years of heritage in baking.  As the fastest growing company within their sector, our client has an unrivalled portfolio of high profile, much loved brands, which have a commitment to an increased level of ATL consumer support.  With an exciting goal to double the size of the business in the next 4 years, you have the opportunity to be a part of this growth, both organic & via acquisition.  Our client has massive brands, with massive consumer affection & massive growth potential.  You will have the opportunity to come in & shake things up, think entrepreneurially & truly own what you do. 

Tarsh Lazare is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight / research specialists. If you would like to discuss this role, or any other roles that might be suitable, please e-mail or call one of the team now on (phone number removed)