



| Salary | £25000 - £30000 per annum |
|---|---|
| Location | East Midlands |
| Job type | Permanent |
| Company | Mackenzie Jones Limited |
| Contact | John Flynn |
| Job sectors | FMCG |
| Job disciplines | Market Research |
| Employment Type | All |
| Posted | 29th Aug 2008 |
| Expires | 26th Sep 2008 |
Key responsibilities include
· Receiving and interpreting campaign and analytical briefs.
· Running the 121 targeting models to identify the right content for each customer .
· Applying business rules and designing campaign structures.
· Supporting the Senior Analyst to answer adhoc data queries from Direct Mail agency and Marketing colleagues.
· Producing succinct and actionable campaign intelligence and performance reports.
The successful individual will demonstrate:
· A genuine, demonstrable interest in the applications of analysis for business benefit.
· A proven track record of adding significant value through customer insight.
· An understanding of direct marketing applications and execution.
· Experience of working with large customer databases.
· Knowledge of business analysis, marketing or other relevant commercial disciplines.
· Highly computer literate, well skilled in using spreadsheets, working knowledge of SAS an advantage.
· Excellent communications skills.
· Ability to work within small, highly motivated team.
Location: Nottingham, East Midlands, Leicestershire, Derbyshire.
Package: Up to £30,000 k plus benefits.
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