Brand Equity Research Specialist – Interim Contrac

Brand Equity Research Specialist - Interim Contract

c.£45,000 - £50,000

London

TL10772

Strong strategic thinker with extensive experience managing brand equity research across international markets needed for this challenging 9 month contract role.  Working closely with marketing and commercial teams in different countries, you'll take the lead in managing and developing brand equity trackers, analysing the data and flagging key market, consumer and brand issues and opportunities.  You'll also be closely involved in advising on best practice in other ad-hoc and continuous quant work - liaising with colleagues and agency partners to review U&A's, segmentation and promotional effectiveness studies.  Agency and client-side experience considered.

Our Ideal Candidate

Experience in a blue-chip agency or leading client-side company is essential for this role, ideally with some involvement in premium/luxury brands.  You'll have exceptional analytical thinking skills and will be adept at cutting through data to identify key issues and turning these into clear business recommendations.  This role involves working with multiple teams and stakeholders in different international markets so strong influencing and presentation skills are key.  You will enjoy working across different cultures and will have worked in international markets.  Language skills ideally including good French would be a bonus.

Company Profile