Warning: This vacancy expired on 4th Nov 2008.

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Job Description

Product Manager FMCG Kent - £35,000-£40,000

This leading FMCG company has acquired a number of leading brands over recent years and specialises in a variety of foods. They are now looking for a Product Manager to work on two of their leading brands.

As Product Manager you will implement brand strategy and devise brand initiatives which ensure the company achieves its commercial aims and builds a sustainable competitive advantage for your two brands and product ranges. This high profile brand champion role incorporates all facets of the marketing mix, including above and below the line communications, PR, NPD and packaging.

Main responsibilities of the role include:

· Developing, co-ordinating and delivering integrated through the line Sales and Marketing plans to build a commercially viable brand
· Delivering profitable growth through developing the existing portfolio and introducing new products
· Managing NPD projects across all sectors for the UK
· Managing brand/product presentation through developing packaging, merchandising units, and point of purchase materials that deliver a consistent and impactful brand image
· Consulting with Commercial Delivery and National Account Managers to shape and implement winning commercial support activities and category initiatives
· Evaluating brand performance and initiating tactics necessary to deliver brand/category objectives
· Managing the communication of marketing initiatives throughout the business
· Evaluating key marketing activities and assessing their commercial effectiveness and impact in delivering against objectives
· Controlling and efficiently utilising the brand support budgets
· Managing internal and external agency interfaces leading to high performance behaviour

Candidates should have the following skills and experience:

· Good marketing and sales experience in an FMCG company or retailer
· Good NPD experience
· A graduate or of graduate ability with Sales and Marketing qualifications
· Excellent interpersonal, communication and influencing skills
· Team player
· Commercially astute with strong negotiating skills
· High attention to detail
· Ability to multi-task and manage your own time
· Project management, planning and organising skills
· Computer literate with a good knowledge of Microsoft Office
· A real interest in food and cooking

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