Senior Brand Manager

Warning: This vacancy expired on 2nd Sep 2008.

Job details

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Job Description

·To manage and develop all external agency relationships and internal relationships with colleagues in other end markets.
·To influence and direct UK and Irish sales teams.
·To develop appropriate trade and consumer marketing materials within budget.
·To analyse and interpret 3rd party market date (qualitative and quantitative) and internal sales data to highlight strategies and actions to defend-opportunities for our brands)
·To support the marketing team as and when required on an ad-hoc basis.
·To build and maintain good working relationships with internal customers, external customers and colleagues in international markets.
·To evaluate all activities undertaken to ensure maximum return on investment measured against business objectives.
·To understand competitor activity and action appropriate responses to develop and protect the retail brands
To manage all product launches from concept to cradle

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