



| Salary | £45K-£50K + Car + Bonus |
|---|---|
| Location | West London |
| Job type | Permanent |
| Company | Tarsh Lazare |
| Contact | Adam Tarsh |
| Job sectors | FMCG, B2C |
| Job disciplines | Marketing, Branding |
| Employment Type | All |
| Posted | 9th Aug 2008 |
| Expires | 6th Sep 2008 |
Senior Brand Manager
£45,000 - £50,000 + Car + Bonus
Based West of London
TL10352
True consumer champion needed for this long established brand in the packaged food market. In this classic FMCG role, you’ll lead the consumer agenda for a major product range – managing ongoing product improvement, pricing and range development, as well as driving integrated ATL and BTL activity working with major agencies. Innovation and renovation are both key to this category and our client seeks a marketer who can think laterally and use his/her skills to bring energy and passion to the category.
Our Ideal Candidate
With a classic brand training ideally in a leading FMCG business and almost certainly at BM and probably SBM level, you’ll be looking for the next challenge to move your career forward. You’ll be a strong strategic thinker who can get his/her point across quickly and is not afraid to challenge existing thinking, and you will of course have experience spanning ATL and BTL development, consumer insight, NPD and packaging design. This role needs a strong project manager who can run sometimes large cross-functional teams and is aware of both commercial and brand issues. Familiarity with retail audit and consumer panel data would also be useful.
Company Profile
This company is a major player in the FMCG market with a brand known and enjoyed by millions. It has consistently supported its brands with heavy advertising and identified areas for development and innovation. Recently de-merged from another major group with dynamic new management, the company is well financed and poised for further growth with a stream of new initiatives to be launched into what is a competitive and price sensitive sector.
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