My client is the UK's leading player in their area who operate within the construction, building materials and engineering market. They are a well established PLC that are part of a major international group. The business is in a strong position and this initially stand alone marketing role represents an exciting opportunity for a career minded individual who will be looking for the next progressive step in their career.
The Marketing Manager will build and deliver a solid marketing and brand strategy. They will be responsible for preparing and implementing the company's marketing plans in order to maximise business returns in its core business divisions.
Responsibilities will include:-
Identification and evaluation of target markets and development of effective strategies to communicate to them
Execute creative communication campaigns' which will positively influence strategies, contractors, distributors and installers
Together with the General Managers and sales teams manage the marketing mix
Research and report on new product opportunities
Develop new products in conjunction with the General Managers and sales teams
Market analysis to support the innovation process
Develop and prepare the marketing plan and strategy
Manage and brief all external marketing agencies
Support and deliver the sales plans
Who we're looking for
The successful candidate will have:-
Degree qualification in a relevant discipline or equivalent professional qualification
Management experience in a marketing role preferably within a construction products or engineering related environment
Team, service and customer orientated
Excellent organisation and planning skills
Ability to prioritise, delegate and multi-task
Proven track record in delivering measurable results
Be hands-on with the ability to think, act and work creatively
Comprehensive experience of the marketing mix, including brand planning, advertising and media, digital and new product development from idea, research, to implementation
Strong communicator both written and spoken
Excellent computer skills and awareness of social media and digital communications
Good general interest in, and awareness of, business and corporate responsibility issues. with proven ability
Please note you will receive an automated response advising you that we have received your CV.
Hudson is a leading provider of permanent recruitment, contract professionals and talent management solutions worldwide.
This job expired on 10/02/2012
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