


| Salary | to £24000 per annum |
|---|---|
| Location | South West, Dorset |
| Job type | Permanent |
| Company | Web Recruit Ltd |
| Contact | Candidate Services |
| Job sectors | Media/New Media |
| Job disciplines | Marketing |
| Employment Type | All |
| Posted | 29th Aug 2008 |
| Expires | 15th Sep 2008 |
Online Marketing Executive / Campaign Manager (SEO, SEM, PPC)
Poole, Dorset
Up to £24,000 DOE Plus Pension
Operating at the forefront of their industry, our client is a reputable web development and online marketing company based in Poole. With customers throughout the UK, Europe and North America, they have grown to be a major player in the market with a significant client portfolio. An opportunity has now arisen for a Web Online Marketing Executive / Campaign Manager to join their team.
Joining their winning web marketing team, in this role you will work across a number of web marketing campaigns for a broad range of clients from different sectors. Working on both organic and PPC web marketing campaigns, your role will involve implementing a results-driven strategy using the latest web marketing techniques.
As the Online Marketing Executive / Campaign Manager your responsibilities will include:
- researching key phrases and creating SEO maps to target all relevant key phrases
- onsite optimisation - cross page linking, editing title tags, page headings, meta data
- writing and optimising copy that is both human and search engine friendly
- offsite optimisation - building relationships with potential link partners
- analysing user behaviour and effects of web marketing activities using Google Analytics and making recommendations to increase traffic and ROI
- managing brand awareness campaigns
- writing monthly reports for all web marketing activities in a concise and accurate manner
To succeed in this position you must have a proven track record of managing PPC campaigns. You must also have experience and knowledge of organic marketing campaigns, using the latest SEM (Search Engine Marketing) and SEO (Search Engine Optimisation) techniques. You will also have previous experience in a similar web marketing role. Any relevant Marketing or IT qualifications would be an advantage to your application but are not essential.
Along with your excellent written and communication skills, as the Online Marketing Executive / Campaign Manager you will also need to demonstrate the ability to communicate with people at all levels, and the ability to work to tight deadlines. Your ability to work on your own initiative as well as part of a team is also vital, as is your ability to manage your own workload.
To apply for the role of Online Marketing Executive / Campaign Manager, please simply send your CV and a covering letter via the button shown. If your skills and experience meet with any of our client's requirements and/or needs, we will provide our client with your full details so that they can consider whether you may be suitable for the vacancy advertised. Your details, as submitted by you, will only be used in conjunction with this vacancy. By submitting your CV and cover letter to us, you give express consent to us using your details for this purpose.
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