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![]() | Job posted by Mai Day Recruitment Services Limited |
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Exhibition Senior Marketing Executive Required for Award Winning Exhibitions Co-City of London
Ref:JW38814A
Salary: £24K + 10% Bonus + Excellent Benefits
Our client a fantastic exhibitions company require a talented and highly motivated Senior Marketing Executive who wants a rewarding career with long term prospects to work within our rapidly expanding exhibition portfolio. You need to possess a minimum of 1-2 years experience as a Senior Marketing Executive and have marketing planning experience coupled with creative and strategic thinking.
As a Senior Marketing Executive you will be responsible for assisting in planning and delivery of the communications campaign for events to achieve the right quality, quantity and revenue from visitors and exhibitors through: Understanding the campaign objectives and timescales for the event, working with the internal team and external suppliers, partners and exhibitors to gain further insights to our customers needs and creating unique marketing messages for the target groups identified in the communications plan.
Resposnibilities
Work with the Marketing Manager and Events team on the creation, development and implementation of the communications plan in order to achieve Event objectives.
Work with the Marketing Manager and Events team to produce targeted and effective marketing collateral.
Help maintain day-to-day relationships with relevant agencies and suppliers including; creative, ticketing, print and media buying, and PR.
Research and compile direct marketing and advertising schedules with the Marketing Manager.
Update show websites in a timely manner ensuring messages are consistent with offline promotional material.
Liaise directly with exhibitors to ensure they are aware of relevant marketing activity and that they maximise marketing opportunities pre-, during and post-event.
Set up face-to-face meetings with key exhibitors to develop relationships
Help with the delivery of event features (e.g. demonstration theatres) as required.
Work with the Marketing Manager on the development of contra agreements and media partnerships and help maintain relationships.
Prepare, collate and assist in the interpretation of marketing data to produce the event post show report to be signed off by Marketing Manager
SKILLS/ATTRIBUTES REQUIRED:
Strong organisational skills
Develop negotiation skills
Effective interpersonal skills
Strong IT skills
Commitment and determination
Open to increased responsibility
Confidence and initiative to explore own ideas
This is a fantastic opportunity for an innovative Senior Marketing Executive to further their career within the events field. Send your cv today to Jo at Maiday Recruitment Services
Email: (email address removed)
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