Job details
Job Description
This is a great role for a senior Circulation and Subscriptions professional todevelop strategies, plan and oversee marketing campaigns for all subscription, circulation, sales and recruitment support, research and branding campaigns across the division`smagazine and online portfolio. You will be responsible for
- Prepare detailed annual budgets and quarterly forecasts across all magazines and online portfolios
- Manage and account for expenditure within budget
- Formulate strategy for subscription marketing across all magazine and online brands
- Devise marketing plans and oversee execution of all subscription marketing
- Manage subscription bureau relationship to ensure effective control of subscription data and customer service
- Oversee all promotion forthe online platforms
- Devise marketing plans for new online initiatives and developments
- Oversee all sales and recruitment support marketing
- Devise strategies for branding, re-launch, research and other ad hoc marketing campaigns across all brands in the portfolio.
- Represent the marketing team in the central data group meetings and work wit
- Degree level educated
- Recent demonstrable marketing experience in a senior management position
- Marketing qualification - eg IDM or CIM
- Proven experience in all elements of subscription marketing management
- Experience in marketing online brands and products
- Knowledge of research, branding campaigns, and sales support marketing
- Previous experience in preparing budgets, strategies and marketing plans across all media
- Exceptional communication skills
- Proven skills in building relations and negotiating with suppliers across circulation and marketing spectrum
- Experience in recruiting, motivating and managing direct reports
Our client is a leading international media business, based in London
Up to £65,000 (plus bonus)
Where specific UK qualifications are required we will take into account overseas equivalents.
Michael Page International is a world leading recruitment consultancy.
This job expired on 02/02/2010
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