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![]() | Job posted by networx |
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Marketing Analyst / Marketing and Data analysis
Bradford, West Yorkshire
Salary Up to £30,000 per annum
Monday to Friday 9am - 5pm
Our client prides themselves on being a mutual organisation that places their customers at the heart of everything they do. As a result of this they continue to grow and strengthen their position as a multi brand FS provider. This is an exciting time to join them as there are a variety of challenges ahead.
Their growing Group Marketing department is looking for a talented Marketing Analyst to support a wide range of Customer Marketing, CRM and data driven marketing initiatives. As well as delivering targeted and effective data selections, you will act as a specialist providing advice on customer targeting methods, campaign design and propensity modeling to support their varied multi-channel, multi Brand marketing activity. You will work closely with the wider Marketing function and their product teams to understand their needs and turn these in to actionable campaigns and analysis. If using customer data to drive value is your passion, this role is for you!
Your first class analytical skills, understanding of direct marketing and your proven track record in manipulating large volumes of data will enable you to stand out as a successful member of their team, ensuring you make a real contribution to the success of the Marketing function.
Our ideal candidate will have a numerate or marketing related degree and will be an advanced user of Excel and Access. Familiar with SQL and/or knowledge of bespoke campaign management tools such as Alterian Campaign Manager is essential. Experience of delivering high quality marketing specific data for use in campaigns you will also be able to demonstrate an excellent understanding of targeting techniques for direct marketing. In addition excellent verbal and written communication skills are essential for this role; if you are CIM or IDM qualified this would also be beneficial.
Our client offers 27 days holiday plus bank holidays, pension schemes, bonus schemes, staff restaurants, on-site gym, subsidised staff investment and mortgage products and health care.
They are an equal opportunities employer
Closing Date: Friday 17th February 2012.
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