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| Salary | Competitive base plus benefits |
|---|---|
| Location | London |
| Job type | Permanent |
| Company | Total Jobs |
| Contact | Paul Truett |
| Job sectors | Professional/Business Services, B2B, B2C, IT, Media/New Media |
| Job disciplines | Advertising, Direct Marketing, Marketing, Agency, Media |
| Employment Type | All |
| Posted | 30th Jun 2008 |
| Expires | 30th Jun 2008 |
Database Marketing Executive London Central, competitive basic salary plus bonuses, group pension plus various other benefits. Totaljobs Group, the UKs largest and fastest growing online recruitment company is currently recruiting for an Database Marketing Executive. The purpose of the Database Marketing Executive will be to support adding value to the jobseeker and recruiter email communications for all TJG job boards by ensuring that best practise is implanted and adhered to on a suite of job boards and by providing administrative assistance to database marketing executives and database marketing manager.
The key purposes of the Database Marketing Executive will be:
To measure each email against the established QA process and provide feedback to the brand team in how to meet the QA standards
To provide content for building emails to the Production Team Leader
To proof all emails according to the best practise checklist and flag up all potential issues.
To react to performance levels and recommend adjustments to the schedule/email programmes in order to keep performance within the pre-agreed levels.
To provide administrative support to jobseeker marketing executives and database marketing manager.
Key Accountabilities / Responsibilities:
To monitor JBE delivery on a daily basis and flag up and resolve issues with technology
Planning a quarterly schedule of email campaigns that tie in to the frequency and recency guidelines set in place for all email programmes.
To create, maintain and fulfil a schedule of emails.
To commission copy as required once a copywriter has been provided. Maintaining a relationship with the copywriter, ensuring copy is delivered on time and to brief.
To complete daily, weekly and monthly reports on email performance.
To complete and update statistics sheets for in-depth analysis
To provide administrative support to database marketing executives and database marketing manager as needed.
To act as part of the brand team at the same time as being part of the database marketing team and acting in the interests of both teams
Key Skills/Experience Required:
EDUCATION/QUALIFICATIONS
Degree or commensurate experience
Marketing or Digital Marketing or related qualification
SKILLS
Email campaign management
Email analysis
Knowledge of HTML, databases and production process
Experience of working in a high pressure results driven environment
Strong negotiation and relationship building skills
Experience of working in matrix managed teams
PERSONAL CHARACTERISTICS
Proactively drive change to improve quality of the email programmes.
Customer oriented with an understanding of customers needs and their business.
Effective interpersonal, communication and negotiation skills.
Proactive in knowledge sharing - including the ability to deliver clear and persuasive presentations.
Excellent organisational ability.
Flexible and positive approach to change.
Benefits include:
28 days holiday
2 paid charity days per annum
Save As You Earn Share Scheme
Group Pension
For further information, please call Paul Truett on (phone number removed)
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